What we get back is a sense of commitment and that they really go the extra mile because they care.”Īnd does Reed gets the candid feedback that he preaches from other employees at Netflix? “All the time!,” he told CBS Sunday Morning in a joint interview with co-CEO officer Ted Sarandos. “We want to be very transparent, very open with employees, and have them feel very trusted.

Speaking to TED curator Chris Anderson, Reed discussed the importance of being open with employees about all aspects of the business. “I find it motivating that I have to play for my position every quarter, and I try to keep improving myself to stay ahead,” he told The New York Times. In interviews about the book, Reed spoke about how Netflix employees are less like a family and more like an Olympic sports team, always trying to have the best players in every position and a collective sense of improvement and success. Serving as a guide for how other creative companies might institute a similar ‘Freedom & Responsibility’ model, it is also designed to spark a debate about how a company’s culture can help it succeed - a chance to “learn the Netflix secret sauce,” as Good to Great author Jim Collins puts it.

The book features never-before-told stories and interviews with more than 100 Netflix employees past and present, from Singapore to Amsterdam, from Alphaville to Los Angeles. Netflix founder and co-CEO Reed Hastings and author Erin Meyer literally opened the book on Netflix’s unorthodox company culture last week with the publication of No Rules Rules.

Netflix and the culture of reinvention